At first, "Evan" seems like a simple high school love story. But as it unfolds, a darker story is revealed. For launch, we hired influencers to post the film without giving away the subject matter. As a result, viewers were so shocked by the twist that they immediately shared it to find out if their friends would also miss the second story. This led to over 100 million views in the first week alone. YouTube reaction videos received millions of views of their own. And the film is now being used by Disney and the US Dept. of Homeland Security as a training tool.